Key Account Management Training

This course is in:

This course will give delegates a fundamental understanding of the key account management process and enable them to develop effective skills and knowledge to maximise their leverage in developing, managing and creating value for their organisations as Key Account Managers.


No pre course work is required and is suitbale for new or exiting account managers


  • Background and business drivers for key account management
  • Key account manager role
  • Understanding the key account development model
  • Creating the corporate relationship with the customer.
  • Negotiating Key Account Status
  • Internal impact of key account management
  • Impact on the customers business of key account management
  • Understanding the business needs of the key account.
  • Key account key performance indicators

This course is delivered over: 1.00 day


In-house Courses - £799.00 per day*

This course is available as an inhouse course tailored to your organisational aims and objectives, please contact us to discuss your requirements and delegate numbers. (pricing can vary dependant on the size of group)

All prices are excluding VAT, travel is charged with In-house courses at 40p per mile from our head office
Accommodation is required for distances over 100 miles from our head office.




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